Kotler, Philip <br/><br/>
Marketing managment 

 - twelth 
 -  PHI, New Delhi  2006 
 - 720 
<br/><br/> BBM 
<br/><br/><label>ISBN: </label>790 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Mgmt
<br/><br/><label>Dewey Class. No.: </label>658.8