TY  - BOOK
AU  - Vasanti Venugopal
AU  - Raghu,V.N
TI  - Services marketing
SN  - 766
U1  - 658.8 
PY  - 2005///
PB  - Himalaya Pub. House, MumbaiMumbai
KW  - Marketing Mgmt
N1  - BBM
ER  -