TY  - BOOK
AU  - Schiffman, Leon G
AU  - Kanuk, Leslei lozar
TI  - Consumer behaviour
SN  - 611
U1  - 658.8 
PY  - 2000///
PB  - Wishwa Prakashan, New Delhi
KW  - Marketing Mgmt
N1  - BBM
ER  -