Mithani, D M <br/><br/>
Marketing Behavioer And Cost Analysis 

 -  Himalaya Pub. House, Mumbai  2012 
 - 227 
<br/><br/> BBM 
<br/><br/><label>ISBN: </label>1565 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Mgmt
<br/><br/><label>Dewey Class. No.: </label>658.8