TY  - BOOK
AU  - Appannaiah, H R
AU  - Reddy, P NRamanath, HR
TI  - BBM Marketing management
SN  - 113
U1  - 658.8 
PY  - 2005///
PB  - Himalaya pub houseNew Delhi
KW  - Marketing Mgmt
N1  - None
ER  -